Privacy Policy


Last Updated: September 2019

This privacy notice (the “Privacy Notice”) describes how Beam Impact, Inc. (“Beam”, “we”, “our” or “us”) obtains, uses and shares personal information and other information in connection with the operation of our mobile application (the “App”), our website available at (the “Site”) and related services (collectively, the “Offerings”). Our Offerings enable customers to turn a portion of their purchases at participating brands such as retailers and others like coffee shops and restaurants (“Brand Partners”) into charitable donations. 


Beam obtains information (i) you provide when accessing our Site; (ii) you choose to provide when using our App, (iii) you share about others; (iv) automatically collected about your interactions with the Offerings, and (v) from other sources.

Personal Information You Provide When Accessing Our Site

If you contact us or complete a form on our Site, we collect your contact information such as name, email and other information you choose to share with us.

Personal Information You Provide When Using Our App

When you download the App, you will be asked to provide your personal information to create an account or enable other features. Some of the information we ask you to provide is optional and includes details such as: 

  • First and last name;

  • Phone number;

  • Email address;

  • User password;

  • Profile picture;

  • Demographic information (e.g., gender, birth month, and year);

  • Other information related to Brand Partners, such as Brand Partner’s reward numbers or loyalty information;

  • Location information, which may include precise location information when you choose to permit the App to access device location. To prevent the collection of precise location information, please refer to instructions provided by your mobile service provider or device manufacturer; and/or

  • Financial bank account credentials. When you create an account in the Beam App, you can choose to link your payment card(s). By doing so, you are granting Plaid, a third-party technology provider that we use, access to some of your personal and financial information from your relevant financial institution. This enables Plaid and us to track your purchases that are eligible for the charitable donations you select. Plaid’s use of your information is governed by their privacy policy, which they may modify from time to time. We encourage you to review Plaid’s privacy policy available here.

Note that some features of the App may not work if you choose not to provide the requested information.

Personal Information You Share About Others

You may share personal information about other people who may be interested in the Beam Offerings. For example, you may invite your friends to use the App. Do not give us information about others unless you are authorized or have their consent to do so. We will use their information for the purposes described in this Privacy Notice.

Information Automatically Collected About Your Interactions With The Offerings

Beam and our service providers may automatically collect information when you interact with or use our Offerings, including through cookies, web beacons, software development kits (SDK’s) and other technologies (collectively “Cookies”). We and our service providers use Cookies to administer and understand usage and improve our content and services. We may also use Cookies to collect aggregate information about users. The information collected for these purposes may be disclosed to or collected directly by our third-party web analytics service providers such as Google Analytics. For more information about the use of Cookies for Interested-Based Advertising, see here.

Information Obtained From Other Sources

We receive personal information and additional data about you from other sources and it may be combined with the information we obtained from you. For example, we may obtain data from:

  • Plaid, including data about your transactions or purchases; and/or 

  • Social media sign in or log in feature providers, such as Facebook. We receive certain personal information tied to your social media account when you use these features. To limit the information we receive from social media platforms, please check with the social media platform(s) you used to sign into the App to learn how you can limit their ability to share your information with other parties. For more information about Facebook’s information privacy settings, please visit here.


We use the personal information we obtain from our Offerings for several purposes, including, but not limited to:

  • Providing you with the Offerings, including facilitating donations to charities you choose and responding to your requests;

  • Identifying and authenticating user accounts;

  • Communicating with you about Beam’s Offerings and new products, our Brand Partners’ initiatives or promotions, including by push notifications or sending you emails;

  • For our marketing and advertising purposes, including interest-based advertising;

  • Generating and analyzing statistics about your use of the Offerings (e.g., time spent on the App or Site, user activities, causes supported, etc.) and improving the user experience; 

  • Complying with and enforcing applicable industry and legal requirements (including legal process such as court orders, warrants or subpoenas) and fulfilling contractual obligations; and

  • Detecting, preventing and responding to fraud or abuse of the Offerings.

We may also aggregate the personal information we obtain through our Offerings (the “Aggregated Data”) and use it for analytics, benchmarking and other business purposes. We may augment such Aggregated Data with data we obtain from other sources.

Interest-Based Advertising

In connection with our Offerings, we and third parties may collect information about your online activities to provide you with advertising about services or products tailored to your interests. You may see certain advertisements on other websites or apps because we or such third-parties participate in advertising networks. Ad networks track your online activities over time by collecting information through automated means, including through the use of Cookies. The information ad networks may collect includes information about your visits to apps and websites that participate in the relevant advertising networks, such as the pages or advertisements you view and the actions you take on the apps and websites. This data collection takes place on our Offerings and on third-party websites or apps that participate in the ad networks. This process allows us and third-parties to deliver more tailored advertising. In addition, it helps us track the effectiveness of our marketing efforts. In serving interest-based ads, Beam adheres to the Self-Regulatory Principles for Online Behavioral Advertising and Application of Self-Regulatory Principles to Mobile Environment developed by the Digital Advertising Alliance. To learn how to opt out of interest-based advertising in the browser or the app environment: see here.


We may share the personal information we obtain in connection with the operation of the Offerings:

  • With service providers who work on our behalf, business partners and other third-party partners that provide features or functionalities we integrate into our Offerings, such as email communication providers;

  • With Brand Partners, as necessary or appropriate;

  • With our attorneys, accountants, auditors or other advisors, as necessary or appropriate;

  • To protect our rights or the rights of others including detecting, preventing and responding to fraud, potentially illegal activities or misuse of the Offerings, intellectual property infringement or other violations of law, this Privacy Notice, our Terms of Use and other policies;

  • To the extent reasonably necessary to proceed with the negotiation or completion of a merger, acquisition or sale of all or a portion of our assets (including in the event of a reorganization, dissolution or liquidation); and

  • With third-parties for any purpose with your consent or otherwise at your direction.

In addition, we may share Aggregated Data with third-parties for any purpose.


Our Offerings may contain links to other websites, apps or online services operated by companies not affiliated with Beam, such as social media functions like Facebook, Twitter or Instagram widgets. These functions and widgets may collect information about users, including which pages were visited and the IP address of the device you use to connect to the internet. We are not responsible for the content and data handling practices of any third-party websites, apps or services, and we encourage you to review the privacy policies or notices published by relevant third-parties.


The Offerings are not intended to be used by children under the age of 13. Beam does not knowingly collect personal information from children under the age of 13. If you learn that a child under the age of 13 has created a Beam account or provided us with personal information, please contact us as indicated in the “Contact Us” section below.


Residents of California may request a list of third-parties to which certain personal information (as defined by applicable California law) obtained through our Offerings was disclosed by Beam during the preceding year for those third-parties’ direct marketing purposes. If you are a California resident and want such a list, please contact us at Beam Impact, Attn: Office of General Counsel, Privacy, 300 West 57th Street, New York, NY 10019. For all requests, you must put the statement “Your California Privacy Rights” in the body of your request, as well as your name, street address, city, state, and zip code. In your request, you need to attest to the fact that you are a California resident and provide a current California address for our response. Please also indicate in your request the name of the Offering to which your request applies. Please note that we will not accept requests via the telephone, email, or by facsimile, and we are not responsible for notices that are not labeled or sent properly, or that do not have complete information.


Beam does not currently take steps to respond to browsers “Do Not Track” signals as no uniform standard to respond to such signals has been developed at this time.


Beam maintains reasonable administrative, technical and physical safeguards to protect the personal information obtained through the Offerings. However, no method of transmission over the internet or method of electronic storage, is 100% secure. Therefore, while we make reasonable efforts to protect your personal information, we cannot guarantee its absolute security.


  • Email Marketing Opt-Out 

You can opt out of receiving marketing and promotional communications from us by clicking in the unsubscribe link in the relevant email. Please keep in mind that if you opt-out of receiving marketing or promotional emails, we may still send you transactional emails or other communications relating to Beam (e.g., to inform you of changes to the Offerings).

  • Interest-Based Ads Opt-Outs

To learn more about your rights in relation to interest-based advertising on your browser or app, including your choice to opt-out, you can follow the instructions provided by the Digital Advertising Alliance (“DAA”) here (for browsers), here (for apps) and/or the Network Advertising Initiative (“NAI”) here to place an opt-out cookie on your browser. These opt-out Cookies enable you to block participating companies from installing future Cookies. The DAA “AppChoices” tool allows you to limit the collection and use of information for Interest-Based advertising purposes by participating companies in the app environment. In addition, to limit interest-based advertising on your mobile device, you can review and adjust the settings provided by your device manufacturer, such as Limit Ad Tracking for iOS or “Opt-out of interest-based ads ” for Android.

  • Analytics Opt-Outs

The Offerings use analytics, including third-party analytics provided by Google Analytics, to help improve the user experience and functionality. To opt-out of Google Analytics on your device or browser, see here and follow the instructions.


The personal information collected in connection with the provision of the Offerings will be processed in and subject to the laws of the United States, which may not provide the same level of protection for your personal information as your home country.


We may update this Privacy Notice from time to time to reflect changes in our privacy practices or applicable laws. We may, as permitted by law, make such changes without prior notice. We will publish the updated version on the Offerings and indicate at the top of the Privacy Notice when it was most recently updated.


Any dispute concerning our Offerings (including our use of your personal information) will be resolved per the arbitration provision in the Terms of Use, which govern your use of our Offerings. Please review our Terms of Use before using our Offerings.


If you have any questions about this Privacy Notice or, in accordance with applicable laws, you would like to review or request changes to the personal information collected in connection with your use of the Offerings, please contact us at